1、 货品的生命周期管理 Product Lifecycle Management
根据品牌货品部的销售政策，负责所辖内门店的新品到仓后的具体配发工作 Manage the specific distribution of new arrivals to assigned stores upon their arrival at the warehouse, in accordance with the sales policies of the brand merchandising department.
结合新开店商圈客质属性，根据新开店特点及陈列标准，能合理进行新开店配货（线路结构、品种结构、上市月结构等）Based on the customer profile and characteristics of new store locations, as well as display standards, ensure appropriate product allocation for new store openings (including product line structure, variety structure, and launch month structure).
根据销售节奏负责所门店的货品日常调拨、畅销款的补货，追单采买，为店铺销售提供支持Handle daily product transfers between assigned stores, replenish best-selling items, place follow-up orders, and provide support for store sales in line with sales rhythms.
在品牌货品部的标准下，结合城市销售差异化属性，制定货品流转规则及货品合规监控Establish product circulation rules and monitor product compliance, taking into account regional sales differences while adhering to brand merchandising standards.
管理所辖门店的次品审核，过季商品退仓、滞销货品的域内流转Manage the inspection of defective products in assigned stores, facilitate the return of out-of-season goods to the warehouse, and oversee the circulation of slow-moving products within the region.
2、货品的销售管理Product Sales Management
以产品季为单位，根据品牌市场cc list,制定当季货品销售策略方向、输出波段培训资料Develop seasonal product sales strategies based on the brand’s market CC list and produce wave-based training materials for each product season.
每月根据销售预算，制定每月的货品重点主推方向及激励策略 Formulate monthly key product focus and incentive strategies according to sales budgets.
根据上货节奏，定期组织货品开季月度波段培训，及新品到店的落地培训支持 Organize monthly wave-based training sessions at the beginning of each season and provide support for new product training upon store arrivals, in line with product launch rhythms.
根据货品上新节奏，提供货品的动销及畅销数据支持Offer data support on product sell through and best-selling items based on new product launch schedules.
以月为单位，制作货品各维度的（动销、畅销、滞销、售罄率、库存率）分析报告或月报Prepare monthly analytical reports covering various dimensions (sell-through, best-sellers, slow-movers, sell-through rate, inventory rate).
围绕库存率目标，对滞销或动销较差的货品，及时制定相应有效措施Implement timely and effective measures for slow-moving or poorly performing products to achieve inventory rate targets.
定期巡店了解门店货品动销反馈，快速相应门店需求，为门店销售助力Conduct regular store visits to gather feedback on product sell-through, respond quickly to store needs, and support sales efforts
结合店铺主题活动，提供人货匹配的数据支持Provide data support for matching products with customer demand in alignment with store promotional activities.
搜集相关货品情报，协助品牌货品进行市场调研，提供主要竞争品牌货品状况调研报告Collect relevant product intelligence, assist in market research for the brand merchandising department, and deliver research reports on key competitors’ product performance.
3、订货会相关工作Work Related to Ordering Meetings
根据买货预算，负责所辖门店OTB买货结构、及在品牌货品的方向下制定区域卖货方向和思路Develop OTB (Open-to-Buy) structures for assigned stores based on purchasing budgets and establish regional sales directions and strategies under the guidance of the brand merchandising department.
根据订货时间节点，提供相关订货会数据分析报告，并组织买货通气会Provide analytical reports for ordering meetings according to scheduling milestones and organize preordering communication sessions.
订货期间对所辖门店提供订货思路指导，及订单审核Offer guidance on ordering strategies and review orders for assigned stores during the ordering period.
4、零售企划Retail Planning
协助参与区域化涵盖市场洞察、市场分析及买货策略等建立。通过持续地方行业趋势、消费者行为及竞争对手动态，深入挖掘市场机会，为品牌策略提供数据支持。同时，结合区域特性与销售目标，反馈买货方向并订单流程优化，优化库存效率与销售转化，驱动产品与市场的高效协同，提升品牌竞争力与盈利能力。Assist in establishing regionalized market insights, market analysis, and buying strategies. By continuously monitoring local industry trends, consumer behavior, and competitor dynamics, we deeply explore market opportunities and provide data-driven support for brand strategies. Meanwhile, by integrating regional characteristics and sales targets, we refine buying directions and optimize order processes to enhance inventory efficiency and sales conversion. This drives
efficient collaboration between products and the market, ultimately boosting brand competitiveness and profitability
任职要求：
国际知名品牌工作4年货品管理工作；有企划经验或管理经验的优先
International branding experience over 4 years Must in goods management; planning experience or management is preferred
统招，本科以上学历毕业，时尚、传媒、市场、服装设计或服装工程类等相关专业 Graduated with a bachelor degree or above, majoring in fashion related, apparel design or apparel engineering
熟悉高端女装品牌零售和代理模式；
"Familiar with high-end women's fashion brand retail and agency model.
常用的办公软件（EXCEL、PPT、POWERPOINT等）、英语听说读写能力非常熟练； Very proficient in common office software (EXCEL, PPT, POWERPOINT, etc.) and English skills
善于沟通，有团队协作精神，细致认真，逻辑思维好。
Good at communication, teamwork spirit, meticulous and serious, good logical thinking.