岗位职责：

1. 公司网站管理：对接第三方服务公司，跟进网站（中英俄）日常更新、SEO优化、Googe 推广、Yandex推广跟进；负责粉丝互动，销售线索跟进，中/俄语网站内容同步，百度SEO优化等；

Website management: manage company websites (CN/EN/RU) with third party vendors: SEO optimization (Google/Yandex/Baidu), Google and Yandex ads, user engagement;

2. 宣传内容创作：负责撰写公司宣传文案，包括富有吸引力的原创视频，产品贴，活动贴，善于把握和引导话题，转化营销点;

Content Development: create engaging content-videos, product/event posts, topic-driven campaigns.

3. 海外社媒运营：负责LinkedIn，Facebook，Instagram，Twitter，Tiktok等社媒的运营策划，包括内容输出，发布，粉丝互动，活动策划，粉丝互动等，监测社媒数据并定期优化；

Social media operations: operate social media (LinkedIn/FB/IG/Twitter/TikTok): content planning, engagement, data analysis;

4. 销售线索管理：各宣传渠道销售线索收集、分类与分配，跟进销售转化率；

Lead Management: Implement CRM workflows for lead scoring & assignment, monitor conversion rate;

5. 整合营销协同：协助展会筹备、行业媒体合作、宣传物料更新、内部宣传等其他宣传工作；

Integrated Marketing: support exhibitions, promotional materials and internal marketing communication.

6. 领导安排的其他工作。

Other tasks for the department.

任职要求：

1. 大专及以上学历，市场营销、国际贸易、英语或机械相关专业优先；

Education: Associate's degree in marketing, international business, English, mechanical engineering or equivalent;

2. 3年以上B2B制造业海外市场推广经验，熟悉海外社媒运营，网站SEO优化，有金属加工、焊接技术领域经验者优先；

Experience: 3+ years in B2B manufacturing overseas marketing; metalworking/welding industry experience a plus.

3. 优秀的文案创作与视频剪辑能力，数据分析能力，熟悉平面设计，视频剪辑，CRM等软件或系统操作，；

Technical Competencies: strong copywriting, video editing, data analysis skills, experience in design/video tools, CRM systems;

4. 英语熟练，掌握俄语等语种优先。

Language: fluent English (Russian preferred).