职位描述
岗位职责：
1. Manage and grow our marketing channels (WeChat, email campaigns, etc.) to strengthen brand - awareness and generate leads.
管理并拓展公司营销渠道（微信公众号、邮件营销等），提升品牌知名度并获取潜在客户。 - 2.Design and execute creative, targeted campaigns to support business objectives (events, webinars, tailored content for key prospects).
策划并执行创新且有针对性的营销活动（活动、网络研讨会、重点客户专属内容等），支持业务目标。 - 3.Develop a content calendar and produce engaging storytelling-driven content (posts, short videos, articles).
制定内容日历并创作富有故事性的内容（发布内容、短视频、文章等）。 - 4.Break the ice and establish first contact with key prospects in the automotive, industrial, and luxury sectors (via events, calls, etc.).
主动联系潜在客户，在汽车、工业和奢侈品行业建立初步沟通（通过行业活动、电话等）。 - 5.Qualify and nurture leads to hand over to the Sales team, supporting the commercial pipeline.
筛选并培育潜在客户，为销售团队提供有价值的销售线索，支持业务增长。 - 6.Collaborate closely with the Sales team to co-develop prospecting strategies and personalized approaches.
与销售团队紧密合作，共同制定开发策略和个性化客户接触方案。 - 7.Track and analyze performance (engagement, lead generation, conversions) to improve marketing and sales actions.
跟踪并分析营销和销售数据（互动率、潜在客户获取、转化率等），持续优化策略。 - 8.Onboard and support interns involved in marketing and prospecting activities.
协助实习生的入职与指导，支持营销与客户开发相关工作。
1.1–3 years of experience in digital marketing, business development, or a hybrid marketing/sales role. - 1–3年数字营销、业务拓展或市场/销售综合岗位经验。
2.Excellent interpersonal skills –ability to build rapport quickly, initiate conversations, and engage decision-makers. - 出色的人际交往能力——能够快速建立关系、主动沟通并与关键决策者互动。
3. Strong sense of storytelling and visual communication. - 具备良好的故事化表达及视觉沟通能力。
4.Results-driven, entrepreneurial mindset, and able to work independently. - 结果导向，具有创业思维，能独立完成工作。
5.Proficiency in tracking and analytics tools (Google Analytics,CRM, Social Media Analytics). - 熟悉数据跟踪与分析工具（如Google Analytics、CRM系统、社交媒体分析工具）。
6.Experience in a B2B international environment or technical sectors (automotive, industrial, luxury) is a plus. - 有B2B国际环境或技术领域（汽车、工业、奢侈品）工作经验者优先。
7.Experience producing bilingual content (English + Chinese or other languages). - 具有双语内容创作经验（英语+中文或其他语言）
以担保或任何理由索取财物，扣押证照，均涉嫌违法，请提高警惕