主要职责：

1.品牌公关推广资源管理与关系维护，侧重达人资源方向；

2. 品牌官方社交账号管理与运营，优化内容，持续提升品牌账号影响力；

3. 产品日常推广，重点产品及新品推广全方案的策划与执行；

4. 关注、分析行业动态，联合同行业友商或跨界品牌建立合作，实现共赢；

5. 配合团队完成品牌营销推广的策划、组织与执行。

任职要求：

1. 本科或以上学历，3年以上市场/公关/品牌推广相关工作经验；

2. 对公关传播有自己的思考和理解，具备独立解决问题、沟通协调各方资源的能力；

3. 策划并负责过知名品牌公关推广项目（需提供案例）；

4. 对行业及消费热点有敏锐的洞察力，具备将流行趋势与公关传播相结合的能力；

5. 对工作积极主动，具备团队协作精神，有责任心，执行力强。

Main responsibilities:

1. Manage and operate the official social media accounts of the brand, optimize the content, and continuously enhance the influence of the brand accounts.

2. Conduct daily product promotion, plan and execute comprehensive promotion plans for key products and new products.

3. Manage and maintain public relations promotion resources, with a focus on influencer resources.

4. Pay attention to and analyze industry trends, collaborate with peer companies in the same industry or cross-border brands to achieve mutual benefits.

5. Collaborate with the team to plan, organize and execute brand marketing and promotion activities.

Job Requirements:

1. A bachelor's degree or above, with more than 3 years of work experience in marketing, public relations or brand promotion.

2. Have your own thoughts and understanding of public relations communication, and possess the ability to independently solve problems and communicate and coordinate various resources.

3. Have planned and been responsible for public relations promotion projects of well-known brands (cases need to be provided).

4. Have a keen insight into industry and consumer hotspots, and possess the ability to combine popular trends with public relations communication.

5. Be proactive at work, have team spirit, be responsible, and have strong execution ability.