职位详情
Service Product & Marketing Manager (MJ000595)
1.6-2.6万·15薪
埃地沃兹贸易(上海)有限公司
上海
10年以上
本科
05-02
工作地址

星创科技广场申江路5005弄2号楼

职位描述

Mission/Purpose of the Job

To design and market industrial vacuum pump after-sales service solutions (e.g., predictive maintenance, emergency repair programs) by aligning product portfolios with client needs and driving adoption through lifecycle-focused campaigns and technical sales enablement.

Main Responsibilities

1. Service Product Planning & Development

  • Demand Mapping & Strategy
  • Conduct cross-sector client demand research to build a service demand map, identifying monetizable service scenarios (e.g., basic maintenance, predictive services, performance optimization) with validated ROI models. In particular for top 4 clients across four sectors(Coating/Iron/Chemistry/Lithium)
  • Modular Product Architecture
  • Design tiered service product portfolios (e.g., Base Tier: model/warranty-based catalog; Advanced Tier: predictive maintenance+, emergency response) to drive repurchase rates and scalability.
  • Service Pricing Model Innovation
  • Develop ROI drived pricing strategies (e.g., performance-guarantee pricing linked to OEE improvement) and customized TCO calculators to enhance client value perception.

2. Service Product Marketing & Commercialization

  • Digital Engagement Platform
  • Build and manage digital platforms (e.g., WeChat mini-programs) integrating real-time monitoring, role-based content segmentation (technical/management/decision-maker), and service delivery automation.
  • Lifecycle Loyalty Program
  • Design lifecycle programs (e.g., annual health checks, priority spare parts allocation, renewal-focused service bundles) to increase contract renewal rates and customer lifetime value.
  • Sales Enablement Tools

Create evidence-based sales tools (e.g., TCO workshops, ROI case studies) and conduct training to improve sales team capabilities in articulating service value.


Skills / Knowledge / Experience

Experience requirements

− Proven experience in industrial equipment after-sales service product management or B2B marketing, preferably in vacuum pumps machinery.

− Expertise in designing modular service portfolios (e.g., predictive maintenance, emergency repair) with ROI-driven pricing models.

− Track record in executing lifecycle-focused marketing campaigns (digital platforms, technical workshops) and sales enablement tools (TCO calculators, ROI cases).

− Strong analytical skills to map client needs, optimize product-market fit, and measure commercialization impact.

− Technical fluency to collaborate with engineering/sales teams and articulate service value to industrial clients.

Knowledge

− Fluent both in written and oral English & Chinese.

− Proficient in the use of Microsoft Office, including Word, Excel and Power Point.

Educational requirements

Bachelor degree - technically or commercially oriented or equivalent experience.

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